With Google Alerts you can always stay up to date on a specific topic. Find out more here..
Of all the Google products, Google Alerts is perhaps one of the least known - but definitely one of the most powerful. It uses Google's web crawler and displays search terms when they are indexed, not when you search for them. So the Google results come straight to you. Instead of starting a search every day to see, for example, whether your favorite band is on tour or whether there are new rumors about the new iPhone, these messages will automatically land in your inbox. You can find out exactly how this works here.
Google Alerts allows you to monitor the web and find the pages that contain certain keywords you have specified. Whenever someone mentions the subject of the keyword or query you entered, the service sends a notification to your email address. This way you are always informed about your favorite topics. This function is also helpful for companies because you can be notified when your brand is mentioned on the internet (brand monitoring). It is important that only the information is retrieved from websites, blogs and searches within the Google network. Social media, forums, deep web and dark web are not included. The application is the result of the commitment of the Indian engineer Naga Kataru, whose name is on the three Google Alerts patents. Kataru was fed up with checking the news of the impending US war with Iraq. So he developed an application that was supposed to send warnings about certain keywords directly via email. The engineer showed his prototype to Google co-founders Sergey Brin and Larry Page, who introduced the application in August 2003.
Setting up Google Alerts is easy and straightforward. Follow our step-by-step instructions or take a look at the brief instructions ..
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